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    Peralta CCD Brand Guidelines

    Peralta Community College District (PCCD) uses consistent brand guidelines for all four colleges and the District. Here you’ll find official brand books, logos, and approved color palettes. When creating content for a specific college, use that college’s brand. For content shared across campuses or District-wide, use the Peralta CCD Brand. For assistance, please contact marketing@peralta.edu.

    Peralta's Brand Resources

    Use this section to help you apply the Peralta brand correctly.
    For use in districtwide materials and centralized communications.

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    PCCD Brand Guideline (PDF)

    PCCD BRAND GUIDELINE 

    These guidelines outline the visual identity standards for the Peralta District. Use this resource to ensure consistency across district-wide materials, including communications that represent all four colleges.

    Download the Latest PDF Here
    PCCD Logos
    PCCD Color Pallette

    Peralta District

    OFFICIAL COLOR 

     

    50%

    20% 

    PMS 301 C

    CMYK: 100, 72, 27, 11

    RGB: 0, 74, 136

    HEX: #004a88

     

    HEX: #70BFFF

    HEX: #99D1FF

    PMS 534 C

    CMYK: 2, 63, 91, 18

    RGB: 202, 105, 41

    HEX: #103459

     

    HEX: #63A3E3

    		 HEX: #BAD6F3

    PMS 159 C

    CMYK: 0, 55, 90, 18

    RGB: 209, 94, 20

    HEX: #D15E14

     

    HEX: #F5B68F

    		 HEX: #FADAC7

    PMS 7503 C

    CMYK: 0, 11, 39, 33

    RGB: 170, 151, 103

    HEX: #AA9767

     

    HEX: #DAD2BE

    		 HEX: #F0EDE5

    PMS 7731 C

    CMYK: 78, 0, 46, 47

    RGB: 29, 134, 73

    HEX: #1D8649

     

    HEX: #79E2A5

    		 HEX: #BCF0D2

    PMS 7683 C

    CMYK: 62, 37, 0, 34

    RGB: 65, 107, 169

    HEX: #416BA9

     

    HEX: #A7BCDD

    		 HEX: #E2E9F4

     

    Full Color Breakdown in the PCCD Brand Guideline. 

    College Brand Resources

    Each college maintains its own brand standards and logos.
    For use in districtwide materials and centralized communications.

    Berkeley City College

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    BCC Brand Guideline

    Berkeley City College’s branding reflects its urban, forward-thinking identity. This guide includes logo specifications, brand colors, and tips for creating accessible, student-centered content.

    Download the Latest PDF Here
    BCC Logo

    Berkeley - MCPR

    For more Logos:
    Visit the BCC Media Sharepoint
    BCC Colors

    Berkeley City College

    PMS 315 C | Dacnis

    CMYK:  100, 46, 38, 13

    RGB:    0, 101, 128

    HEX:    #006580

    PMS 158 C | Oriole

    CMYK: 3, 66, 99, 0

    RGB: 238,118, 35

    HEX: #ee7623

     

    PMS 479 C | Thrasher

    CMYK: 30, 51, 61, 7

    RGB: 173, 127, 102

    HEX: #ad7f66

    PMS 110 C | Gold Finch

    CMYK: 16, 31,100, 0

    RGB: 218, 169, 0

    HEX: #daa900

    PMS 171 C | Caracara

    CMYK: 0, 78, 81, 0

    RGB: 255, 92, 53

    HEX: #ff5c35

    PMS 660 C | Kingfisher

    CMYK: 76, 47, 0, 0

    RGB: 61, 124, 201

    HEX: #3d7cc9

    PMS 7540 C | Osprey

    CMYK: 69, 59, 52, 33

    RGB: 74, 79, 84

    HEX: #4a4f54

    PMS 241 C | Grenadier

    CMYK: 31, 100, 9, 0

    RGB: 179, 25 131

    HEX: #b31983

    PMS 370 C | Turaco

    CMYK: 66, 26, 100, 9

    RGB: 99, 140, 28

    HEX: #638c1 

    PMS 871 Metallic C | Roadrunner

    CMYK: 44, 45, 75 17

    RGB: 133, 117, 78

    HEX: #85754e

     

    PMS 241 C | Nightingale

    CMYK: 81, 96, 26, 13

    RGB: 82, 45, 109

    HEX: #522d6d

     

    PMS 328 C | Albatross

    CMYK: 100, 31, 64, 17

    RGB: 0, 113, 103

    HEX: #007167
    BCC Media
    https://www.berkeleycitycollege.edu/marketing

    College of Alameda

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    COA Brand Guideline

    College of Alameda's brand combines coastal inspiration with institutional clarity. This guide provides detailed instructions on logo spacing, typography, and tone to maintain brand cohesion across media.

    Download the Latest PDF Here
    COA Logo
    Alameda - MCPR
    For more Logos:

    COA Colors

    College of Alameda

    PMS 7685 C

    CMYK:  100, 72, 0, 6

    RGB:    0, 83, 159

    HEX:    #00539f

    CMYK: 45, 13, 98, 0

    RGB: 153, 81, 64

    HEX: #9bb53e

    CMYK: 7, 64, 89, 1

    RGB: 225, 119, 63

    HEX: #e17636

    CMYK: 100, 0, 27, 38

    RGB: 0, 158, 116

    HEX: #009e74

    CMYK: 84, 21, 100, 9

    RGB: 35, 138, 67

    HEX: #228942

    CMYK: 0, 52, 100, 38

    RGB: 158, 76, 0

    HEX: #9e4c00

    CMYK: 52/100/0/38

    RGB: 76/0/158

    HEX: #4c009e

    CMYK: 0, 100, 48, 38

    RGB: 158, 0, 82

    HEX: #9e0052

    CMYK: 0, 100, 98, 38

    RGB: 158, 0, 3

    HEX: #9e0003 
    COA Media
    Coming Soon

    Laney College

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    Laney Brand Guideline

    LC brandbook Mockup

    Laney College’s branding emphasizes diversity, craftsmanship, and innovation. Download this guide to align your visuals with the college’s bold, student-driven image.

    Download the Latest PDF Here
    Laney Logo
    Laney - MCPR
    For more Logos:
    Visit the Laney Brand Guideline & Tools Page
    Laney Colors

    Laney College

    PMS 349 C

    CMYK:  89,32,92,24

    RGB:    4, 106, 56

    HEX:    #046A38

     

    PMS 227 C | Murrey

    CMYK:  31, 100, 36, 7

    RGB:    170, 0, 97

    HEX:    #aa0061

     

    PMS 207 C | Rose Madder

    CMYK:  0, 100, 68, 35

    RGB:    165, 0, 52

    HEX:    #a50034

     

    PMS 145 C | Fulvous

    CMYK:  0,39,100,19

    RGB:    207, 127, 0

    HEX:    #cf7f00

     

    PMS 376 C | Apple Green

    CMYK:  30, 0, 100, 26

    RGB:    132, 189, 0

    HEX:    #84bd00

     

    PMS 315 C | Moonstone

    CMYK:  100, 6, 0, 35

    RGB:    0,156,166

    HEX:    #009ca6

     

    PMS 3025 C | Indigo Dye

    CMYK:  100, 30, 0, 56

    RGB:    0, 79, 113

    HEX:    #004f71

     

    PMS 2603 C | Eminence

    CMYK:  100, 46, 38, 13

    RGB:    0, 101, 128

    HEX:    #702082

     

    PMS 445 C | Davy's Gray

    CMYK:  10, 2, 0, 65

    RGB:    80, 87, 89

    HEX:    #505759

     

    PMS 441 C | Silver

    CMYK:  4, 0, 1, 22

    RGB:    190, 198, 196

    HEX:    #bec6c4

     
    Laney Media
    https://laney.edu/marketing

    Merritt College

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    Merritt Brand Guideline

    Rooted in its rich cultural and academic heritage, Merritt College’s visual identity focuses on empowerment and legacy. This document includes all the tools you need for creating materials that honor that story.

    Download the Latest PDF Here
    Merritt College Logo
    Merritt - MCPR 
    For more Logos:

    Merritt College Colors

    Merritt College

    PMS 293 C | Egyptian Blue

    CMYK:  100, 74, 11, 2

    RGB:     0, 61, 165

    HEX:    #003DA5

     

    PMS 130 C | Golden Rod

    CMYK: 1,39, 100,0

    RGB:    245, 173, 45

    HEX:    #F5AD2D

     

    PMS 445 C 

    CMYK:  10, 2, 0, 65

    RGB:    80, 87, 89

    HEX:    #505759

     

    PMS 191 C 

    CMYK:  0, 85, 36, 0

    RGB:    243, 66, 108

    HEX:    #F3426C

     

    PMS 180 C 

    CMYK:  18, 87, 80, 7

    RGB:    193, 58, 50

    HEX:    #C13A32

     

    PMS 166 C 

    CMYK:  0, 76, 100, 0

    RGB:    227, 82, 5

    HEX:    #CD4C08

     

    PMS 155 C 

    CMYK:  2, 13, 88, 0

    RGB:    253, 216, 36

    HEX:    #FDD824

     

    PMS 381 C 

    CMYK:  29, 0, 99, 0

    RGB:    204, 218, 0

    HEX:    #CCDA00

     

    PMS 7746 C 

    CMYK:  44, 26, 93, 10

    RGB:    152, 153, 49

    HEX:    #989931

     

    PMS 327 C 

    CMYK: 100, 14, 60, 5

    RGB:    0, 131, 117

    HEX:    #088375

     

    PMS 7476 C 

    CMYK:  89, 43, 49, 41

    RGB:    4, 82, 88

    HEX:    #045258

     

    PMS 548 C 

    CMYK:  100, 58, 47, 47

    RGB:    0, 59, 77

    HEX:    #003B4D

     

    PMS 242 C 

    CMYK:  48, 96, 26, 20

    RGB:    131, 35, 95

    HEX:    #83235F

     

    PMS 300 C 

    CMYK:  100, 57, 5, 1

    RGB:    0, 92, 185

    HEX:    #005CB9

     

    PMS 306 C 

    CMYK:  80, 0, 7, 0

    RGB:    0, 178, 227

    HEX:    #00B2E3

     

     

    Merritt College Media
    Coming Soon

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    Peralta Community College District

    333 East Eighth Street
    Oakland, CA 94606

    (510) 466-7200

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    Community & District

    Peralta Community College District is comprised of Berkeley City College, College of Alameda, Laney College, and Merritt College. Together they provide northern Alameda County a range of educational programs and life-long learning opportunities.

     

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